Branding
Thursday May 20, 2021 By David Quintanilla
Kiwi Garden’s Artfully Designed Tubes Belong In A Museum | Dieline


Discuss packaging that doubles as artwork. Punkt Widzeni has designed the attractive packaging for Kiwi Backyard, a espresso roaster and tea choice from everywhere in the world. The design is featured on tubes, chosen for each their value level and sturdy high quality, and it is brilliant, colourful, and artfully geometric. When alone, these tubes are a knockout, and after they’re displayed as a group, I am puzzled. Significantly, museum-worthy designs.


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Kiwi Backyard – Espresso Roaster / Tea Choice is a sequence of coffees and teas from completely different areas of the world. The aim was to create a model identyfication and a attribute, colourful, easy-to-read, optimistic packaging structure that may simply appeal to consideration and above all (like each different manufacturers in the marketplace) might be recognizable.

The model identify was imposed by the ?shopper, so birds naturally grew to become the leitmotif of the model and packaging. We used the identical geometric shapes and colours repeated on every package deal to create a special sample. On the identical time it allowed us to take care of a attribute graphic line. Every illustration is a chook residing in a given area, or our inventive imaginative and prescient of them. On the entrance of the package deal, subsequent to the identify of the area, we may even discover a brief description that may assist to decide on the number of espresso you have an interest in.

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We select tubes as the most affordable and most sturdy answer. Sooner or later, design assumes transferring the structure to different shapes and capability of packaging.

The model is geared toward all espresso lovers who need to know the variations within the flavors of particular areas. Every espresso is a single from a specifically chosen plantation and roasted in a small manufacture in Lodz (Poland). The sequence consists of each espresso coffees and alternate options, 100% Arabica and 100% Robusta. In the mean time, below the Kiwi Backyard model, we will discover 15 coffees, 6 teas, fruit infusion and chocolate. It’s deliberate to always broaden and alter the assortment.

Editorial photograph
Editorial photograph
Editorial photograph



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