Designed by Gummy Industries, Bottle On The Desk, or BOT, has packaging designed to make an announcement. By its vivid colours, linear illustrations, and quirky characters, it is doing simply that. BOT’s packaging is making an announcement about Millenial’s relationship with social media, and if these bottles may communicate, they’d have one phrase to say about it, and that is “chaotic.” That is extra than simply one other bottle of wine.
BOT was born with the aim to create a model addressed to Millenials. BOT is a wine model that talks the language of its goal, utilizing irony and Web references. Even its labels, utilizing illustrations, inform about on a regular basis Millenials conditions and their symbiotic relationships with social media.
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